Goddard was known as the "Escondido Express," as he grew up in Escondido, California. He reportedly received the nickname from a Los Angeles Times reporter who saw him running and passing against USC, helping Washington State win against USC for the first time in three years.
During World War II, Goddard served in the military. He and his wife, Ellen Goddard, had two children. Goddard died at his home in July 1992 at age 77.