Guard Jim Barnes was a consensus All-American for the Razorbacks in 1968. Bill Burnett's 16 touchdowns scored tied him for eighth-most points scored nationally. The Hogs lost only once, to the #17 Longhorns of Texas, 39-29. The Razorbacks and Longhorns thustly shared the SWC crown for 1968, but it was Texas who received the bid to the 1969 Cotton Bowl Classic.
Georgia's number-one ranked defense matched up against Arkansas ninth-ranked offense on New Year's Day in New Orleans.
Quarterback Bill Montgomery threw a 27 yard touchdown pass to Chuck Dicus as Arkansas opened a 7-0 lead in the second quarter. Georgia got a safety to pull within 7-2. Arkansas got a 34 yard field goal from Bob White to lead 10-2 at halftime. After a scoreless third quarter, White kicked field goals of 24 and 31 yards in the fourth quarter to seal the Arkansas win 16-2.