American Football Database
1968 Rose Bowl
54th Rose Bowl Game
1 2 3 4 Total
University of Southern California 7 0 7 0 14
Indiana University 0 3 0 0 3
Date January 1, 1968
Season 1967
Stadium Rose Bowl
Location Pasadena, California
MVP O.J. Simpson (USC TB)
Halftime show Spirit of Troy, Indiana University Marching Hundred
Attendance 102,996
United States TV coverage
Network NBC
Rose Bowl
 < 1967  1969

The 1968 Rose Bowl was a college football bowl game played on January 1, 1968. It was the 54th Rose Bowl Game. The USC Trojans defeated the Indiana Hoosiers, 14–3. O. J. Simpson, the USC tailback, was named the Rose Bowl Player Of The Game.


This was the first and to date, only Rose Bowl appearance for Indiana. Being an even-numbered year for the bowl game, Indiana wore their crimson jerseys as the home team and USC wore their white shirts as the designated visiting team.

USC Trojans

The top-ranked and Pac-8 champion Trojans came into the game with a 9–1 record, losing only to Oregon State in a close 3–0 game. They earned the #1 ranking after claiming a close 21–20 win over rival and then-#1 UCLA in the last week of their season, guaranteeing their spot in the Big Ten/Pac-8 classic. They were led by their powerful tailback O. J. Simpson.

Indiana Hoosiers

The #4-ranked and co-Big Ten champion Hoosiers also came into the game with a 9–1 record, losing to Minnesota a week before defeating Purdue. A three-way league title championship was created when Indiana, Minnesota, and Purdue all finished with 6–1 league records, each defeating and losing to one of the other. Indiana's better overall record of 9–1 compared with two at 8–2 gave them the Rose Bowl berth. Quarterback Harry Gonso led the Hoosiers into their first ever bowl game.


First quarter

  • USC - Simpson 2-yard run (Aldredge kick)

Second quarter

  • Indiana - Kornowa 27-yard field goal

Third quarter

  • USC - Simpson 8-yard run (Aldredge kick)

Fourth quarter

  • None

External links